Reading Your Spirograph
I’ve been reading a lot over the past few weeks on the explosion of social networks. It’s hard to read marketing blogs and not read about Twitter or Facebook, and how they relate to Pownce and LinkedIn and all the other options. Oddly, I don’t find myself at all confused. I’m on LinkedIn and Facebook, [...]
Circle of Conversation
This image was not created to represent a market. But it does. And it shows a dimension of a market that’s often overlooked.
I found this on FaceBook, it’s an application called FriendWheel. You are at the center of the circle (this is a sample by the author of the application) with all of your friends [...]
The Visible Experience
Experience counts. I don’t mean work experience, or the kind of wisdom that gives you insight, but the experience your customer (or prospective customer) has interacting with your company. Your customer’s Experience is the heart of your brand, and the heart of your customer’s decision to stay your customer.
Last week, I had two experiences which [...]
Listen to the candidates debate
Earlier this week I heard a news report about the latest forum for the large and growing field of Democratic presidential hopefuls. The report said “…and as you would expect, the front-runners played it safe while the lesser-known hopefuls took more risks…”
Are you thinking risk doesn’t really work well in politics? Making a bold statement [...]
